» Maschio & Gaspardo added to range of Products
2 July 2010
PFG Australia Pty Ltd has been appointed the exclusive importer of the Maschio & Gaspardo range of cultivation and seeding equipment for Australia


» Distribution Agreement signed with Same Deutz-Fahr
1 July 2010
PFG Australia Pty Ltd announced today that it has signed an agreement with SAME Deutz-Fahr to become the exclusive distributor of their tractors and related agricultural machinery products for Australia.


» New PFG Centre
19 April 2010
PFG Centre - VERSATILE TRACTORS opens doors Doug Robinson General Manager of PFG Australia's Ag Division recently cut the ribbons to open the new dealership Versatile Tractors in Albany WA.


» New Staff Appointment at KvAg
4 February 2009
Due to the rapid growth of KV Agriculture over the last 18 months we are pleased to announce the appointment of Tim Lawrence...


» VICON RECEIVES GIO DESIGN AWARD
8 November 2008
Vicon has received the Dutch GIO award, an honorable recognition for redesigning its baler range as well on the technical as on the design side.


» Vicon spreader talks a common language
13 September 2008
Precision agriculture has just become a lot easier with the launch of Vicon’s RotaFlow RO series disc spreaders.


» Job Opportunities
18 June 2008
We are looking for enthusiastic, hands on person to help an established highly motivated team grow our grass harvesting and feeder range of farm equipment.

Home » Current overview

Current Overview

The ultimate parent company of PFG Australia, Power Farming Wholesale Limited, is a fully independent and privately owned New Zealand headquartered company who have a three-generation history of serving the New Zealand and Australian tractor and machinery markets.

Power Farming Wholesale Limited operates as four main trading entities:

  • Power Farming Wholesale Limited – wholesale distribution in New Zealand.
  • Power Farming New Zealand Limited – retail distribution in New Zealand
  • PFG Australia Pty Limited - wholesale distribution of all the company’s tractor, machinery, vitculture and precision mowing equipment brands in Australia.
  • Howard Australia Pty Limited - a Sydney based supplier of cultivation equipment, mowers, front-end loaders, seeders, and feeder/spreader equipment.

Collectively, these four trading operations generate an annual turnover of approximately $250 million and employ around 400 people.

The various markets are served from strategically located distribution hubs in Morrinsville, Christchurch, Brisbane, Sydney, Melbourne and Mildura.

Power Farming Wholesale Limited also owns a substantial part of its New Zealand dealer network, together with a specialised engineering operation based in Palmerston North, New Zealand.